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The Innovation Mindset

Presented by Museum of Science, Boston at Museum of Science, Boston, Boston MA

Oct 26 2022
The Innovation Mindset

Life sciences executive Lorraine Marchand shares her how-to program during a discussion with the female innovators featured in her new book.

Innovation requires more than a Eureka! moment. The vast majority of new product ideas never make it to market, typically because of the failure to address a real problem that a customer has experienced and is willing to pay to have solved. What do people and businesses need to know about the realities of innovating in order to develop products successfully?

Lorraine Marchand, a seasoned practitioner who has guided Fortune 500 companies and start-ups on developing and launching new ideas, lays

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Museum of Science, Boston

1 Science Park, Boston, MA 02114

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Face Masks Required: No
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